In 2016 I was the Lead Digital and Social Producer at Disney Channel Australia and New Zealand.
After the success of Show Us Your Roar, Disney Junior launched their second UGC campaign asking Aussie and Kiwi parents and care givers to share their child's dreams.
Disney Junior Dreams enabled the team to make iterative updates to the custom video submission website built for Show Us Your Roar. We delivered a brand new interactive experience for users by offering an updated slate of video filters aligned with Disney Junior characters and themes.
At the end of the submission period, a selection of entries was transformed into short animated sequences which were then aired on Disney Junior and shared across social platforms. As of March 2017, the final compilation video has 480K Youtube views.