Tag Archives: ASTRA Awards 2016

Show Us Your ASTRA!

To celebrate the launch of The Lion Guard in Australia and New Zealand, Disney Junior created a UGC campaign asking parents of preschool-aged children to showcase their best and bravest lion roar. The campaign reached over 1.6m parents, grandparents and caregivers, with the final campaign spot being viewed 2.8m times (Australian and New Zealand viewers…
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